Show Me Your World: introducing the new stylish FUJIFILM X-T100, portable and versatile entry mirrorless digital camera within the X Series range

Sporting a retro and stylish design, the FUJIFILM X-T100 offers a host of features including a high magnification electronic viewfinder, a horizontal tilting rear LCD screen, the latest built-in Bluetooth®*1 technology for easy and seamless image transfer and an extended battery life, with up to 430 frames possible per charge. In addition, the X-T100 weighs just 448g*2 with anodized coating on aluminium top cover, delivering a retro and luxury feeling. It boasts a powerful 24.2 megapixel APS-C size sensor, which is as 14 times as bigger than image sensor for conventional smartphones, equipped with a phase detection autofocus system, and a newly developed autofocus algorithm offers faster and precise focusing. Combined with FUJIFILM’s renowned outstanding image quality with the company’s proprietary color reproduction technology, the X-T100 is stylish, portable, and highly versatile making it the ideal companion for everyday photography.

*1 The Bluetooth® word mark and logos are registered trademarks owned by the Bluetooth SIG, INC. and any use of such marks by FUJIFILM Corporation is under license.
*2 Include SD card and battery

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Product Info

Camera Type


Store Retail Price
RM 2,800



Effective Pixels
24 M

LCD Monitor
3.0-inch Three-direction tilting LCD screen (1,040K-dot)

ISO 51200

Show Me Your World

For some people, a day is just like any other day. For you, every day is unique. Only you can capture your story as you see it. Every moment is a memory waiting to be captured. The FUJIFILM X-T100 is your companion in everyday life, letting you document your day through photography.


In combination with newly introduced three-way tilting LCD monitor and high resolution and high magnification (0.62x) organic EL electronic viewfinder, the FUJIFILM X-T100 is versatile, reliable and the ideal companion for executing creativity.


The small but mighty FUJIFILM X-T100 weighs just 448g** with an anodized coated aluminium top cover, it delivers a retro look yet luxury feel.

Image Quality

The FUJIFILM X-T100 combines a 24.2 megapixel APS-C sensor with the image processing engine to achieve FUJIFILM’s renowned photo quality.


The FUJIFILM X-T100 is compatible with Fujifilm’s award-winning X Mount lens range, including the latest small and light electronic zoom lens, the XC15-45mmF3.5-5.6 OIS PZ. As a result, the FUJIFILM X-T100 can be used to cover any photographic subject and genre.